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Spark by Hilton Set to Make European Debut within the UK

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Spark by Hilton London Romford set to open within the coming weeks. 

Hilton (NYSE: HLT) immediately introduced the European debut of its industry-disrupting premium economic system model Spark by Hilton, with the signing of Spark by Hilton London Romford.

Set to open within the coming weeks, the 125-room property, signed as a part of a franchise settlement with Romford South Ltd., marks Hilton’s entry into the premium economic system section in Europe. The signing follows the profitable launch of the first-ever Spark by Hilton in 2023 – the quickest announcement-to-market model within the firm’s historical past. Because the first opening final October, the model’s footprint has quickly grown to greater than 30 working accommodations, with greater than 175 below growth.

Patrick Fitzgibbon, senior vp, growth EMEA, Hilton, stated, “We’re thrilled to welcome Spark by Hilton to Europe, marking a major milestone for the model following its stellar launch and subsequent fast growth throughout the US. With many extra alternatives on the horizon, this preliminary signing indicators the start of an thrilling journey to redefine the premium economic system section, prioritising worth for visitors and maximising returns for our homeowners.”

Supreme for visitors seeking to maximise the worth of their journey price range with out compromising on high quality, the resort will ship dependable, pleasant necessities with surprising touches, and have Spark’s signature facilities, together with:

  • Visitor rooms outfitted with sensible facilities, together with easy streamlined furnishings, an open closet, multi-purpose work floor and vibrant rest room that includes Zero% rest room facilities.
  • Vibrant public areas offering multi-functional seating, from communal tables to rocking chairs, providing loads of comfy choices for visitors to socialize or work.
  • Each day breakfast buffet comprising premium espresso, juice and bagels with spreads.
  • A signature Hydration Cart that includes complimentary nonetheless and glowing water in addition to entire fruit.
  • A 24-hour retail market, the place on-the-go travellers should buy meals, drinks and different necessities across the clock.
  • Easy, impressed design with splashes of color, vibrant exterior assertion partitions and energising paintings.

The model not solely delivers distinctive worth for visitors, but additionally affords a compelling proposition for homeowners and operators. A cheap conversion model, it offers a singular alternative for present properties by reimagining the premium economic system section and specializing in areas that drive the visitor expertise, whereas additionally offering a constant appear and feel throughout every resort.

Situated within the coronary heart of Romford city centre, Spark by Hilton London Romford will boast quick access to greater than 400 outlets, eating places and cafes throughout 4 purchasing centres, alongside the city’s well-known outside market, which first opened in 1247 by Royal Order.

Situated adjoining to Romford Station, the resort additionally affords direct entry to central London, Stansted Airport and Heathrow Airport through the lately opened Elizabeth line, offering the best base for visitors seeking to benefit from the native space or discover additional afield.

Alissa Klees, model chief, Spark by Hilton, stated, “After an extremely profitable launch throughout the US final yr, we’re delighted to carry our breakthrough premium economic system model to Europe, offering a persistently dependable expertise for this underserved group of travellers. Spark by Hilton delivers all of the necessities completed exceptionally effectively, alongside dependable and pleasant service to make sure each traveller can get pleasure from an ideal resort expertise.”

Adi Hodzic, CEO, Romford South Ltd., stated, “We’re extremely excited to accomplice with Hilton to launch the primary Spark by Hilton resort in Europe. This resort offers a implausible base for visitors seeking to discover the native space and profit from Romford’s implausible transport hyperlinks. We’re grateful to Hilton for his or her assist as we put together for opening, and we won’t wait to see the resort welcome its first visitors later this month.”

Spark by Hilton

Spark by Hilton London Romford
Romford Street
London, United Kingdom


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