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Monday, July 4, 2022

Canon Central & North Africa to Launch two of its Revolutionary Products EOS R3 And EOS R5 C Through its Much-Anticipated R-Tour in Kenya

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In alignment with the corporate’s philosophy of ‘Kyosei’, that stands for ‘Residing and dealing collectively for the frequent good’, Canon (Canon-CNA.com) continues to reaffirm its dedication to Africa by working nearer to its clients thereby commencing its a lot anticipated debut R-tour for Kenya from 2nd June, 2022; Canon’s R-tour will present clients and attendants a possibility to test-drive the corporate’s pioneering merchandise – EOS R3, EOS R5 C and Powershot Zoom; Canon may also be showcasing the not too long ago introduced launch of its first APS-C EOS R System mirrorless cameras, the EOS R7 and EOS R10 – bringing the advantages of the EOS R System to the favored APS-C picture sensor format.

Canon Central and North Africa introduced at the moment its long-awaited R-tour’s graduation in Kenya from June 2nd that may witness the launch of two of its revolutionary merchandise EOS R3 and EOS R5 C alongside showcasing its newly launched Powershot Zoom, the EOS R7 and EOS R10. The launch occasion for R-tour will entail a stay sensible demonstration of EOS R3 by journey photographer, Peter Ndungu and famend musician, King Kaka may also be presenting content material showcasing using EOS R5C. This might be adopted by a panel dialogue on the ‘Rising business of Content material Creation’ that includes Enos Olik, Business Video Producer, Usha Harish, Wildlife photographer and Anwar Sidi, sports activities photographer along with Canon’s B2C Gross sales and Advertising Director, Amine Djouahra. Moderated by Victoria Rubadiri, the occasion may also embody a sellers’ convention particularly organized for Canon’s channel companions in Kenya.


Canon will unveil its pioneering merchandise EOS R3 that provides all of the familiarity and pace of Canon’s famend EOS-1 collection, with the innovation and flexibility of the pioneering EOS R System. With a model new, modern 24.1megapixel sensor, the EOS R3 provides an optimum steadiness of efficiency, decision, and pace to supply information and sports activities photographers a digicam to outperform and outpace the competitors. Likewise, The EOS R5 C is a robust, hybrid cinema digicam which mixes the skilled filmmaking options of the Cinema EOS vary with the EOS R System’s photograph capabilities. A high-resolution, full body CMOS sensor, DIGIC X processor and the RF Mount, are the essential three components that allow excessive constancy 8K seize, and 45 megapixels nonetheless photograph seize at burst speeds as much as 20 frames per second, all in a single physique of the EOS R5 C.


To amplify the expertise up a notch, Canon has created totally different experiential cubicles every with a selected function or want catering to a selected viewers, thereby guaranteeing centered consideration is delivered to all incoming requests from attendees.  There have been totally different sales space set-ups put in on the occasion showcasing totally different genres, manufacturing sales space, Verify and Clear sales space and R system and lens line up. The sales space for manufacturing arrange offered cinematographers in addition to lovers a whole line-up of extraordinary merchandise that may dramatically upscale the standard of the video content material. The Verify and Clear sales space acted as a steering level in cleansing, checking and sustaining Canon digicam and equipment whereas the R sales space will showcase a whole line-up of the Full body mirrorless collection together with an experiential set as much as permit clients to the touch and check out the product. Canon’s Era R group brings EOS R System customers along with different artistic photographers and specialists to pursue and share their ardour whereas exchanging information. The Era R sales space will embody the spirit of this group taking it a notch greater and making the whole expertise extra private with the on-ground presence. Moreover, a ‘Lens Bar’ may also be set as much as facilitate experiential studying on the spot for attendees thus maximizing interplay and engagement.


Constructing on its ethos of placing folks first, the corporate aspires to fortify its presence in Kenya by partaking straight with shoppers and companions by the technique of R-tour, thus opening doorways for direct conversations and suggestions. The R Tour in Kenya will convey collectively channel companions, chosen skilled Photographers, social media influencers and media, amongst others to create a very inspirational platform for its shoppers to interact and work together. The vendor’s convention will invite channel companions from throughout Kenya to take part in Canon’s imaginative and prescient of constructing a powerful and sustainable marketplace for the nation.

“We’re thrilled to launch R-tour in Kenya that serves as a really important market to us. We have now seen some exceptionally good photographers come out of Kenya and a few equally breath-taking and nerve-wracking images take beginning from the WRC Safari Rally. Kenya is swiftly making its mark in sports activities and wildlife pictures with the market evolving at a fast tempo. The R-tour provides us a possibility to get nearer to our clients, photographers, companions, followers and fanatic who wish to deep-dive into the world of pictures however both lack assets or alternatives. By the R-tour, we wish to be certain that we create these micro-opportunities for all these serious about studying about Canon, its merchandise and even pictures basically that they will leverage on. For me, R-tour stands for constructing relations and that’s what we’re right here for in Kenya,” commented Amine Djouahra, Director of Gross sales and Advertising, Canon Central and North Africa.

Canon envisions to proceed partaking with end-users by a collection of occasions together with Photograph walks, Masterclasses, Competitions, and Era R Group occasions amongst others.  Progressing into the day, R-tour may also witness Canon’s first of its type Espresso Desk Guide that places a highlight on sports activities pictures, Canon Skilled Companies (CPS) and a number of the main sports activities photographers of the nation.

The following R-tour from the corporate is anticipated to happen in Egypt.

Click on right here (https://bit.ly/3zfzzyM) for extra particulars to hitch the Era R Hub group!

For extra info on EOS R3: right here (https://bit.ly/3ad3SeR)!

For extra info on EOS R5C: right here (https://bit.ly/3aqp5C4)!

For extra info on EOS R7: right here (https://bit.ly/3m5dVoX)!

For extra info on EOS R10: right here (https://bit.ly/3x54VFj)!

For extra info on Powershot Zoom: right here (https://bit.ly/3x556jX)!

Distributed by APO Group on behalf of Canon Central and North Africa (CCNA).

Media enquiries, please contact
Canon Central and North Africa
Mai Youssef
E-mail: [email protected]

APO Group – PR Company
Rania ElRafie
E-mail: [email protected]

About Canon Central and North Africa:
Canon Central and North Africa (CCNA) (Canon-CNA.com) is a division inside Canon Center East FZ LLC (CME), a subsidiary of Canon Europe. The formation of CCNA in 2015 was a strategic step that aimed to boost Canon’s enterprise inside the Africa area – by strengthening Canon’s in-country presence and focus. CCNA additionally demonstrates Canon’s dedication to working nearer to its clients and assembly their calls for within the quickly evolving African market.

Canon has been represented within the African continent for greater than 15 years by distributors and companions which have efficiently constructed a strong buyer base within the area. CCNA ensures the supply of top of the range, technologically superior merchandise that meet the necessities of Africa’s quickly evolving market. With over 100 workers, CCNA manages gross sales and advertising and marketing actions throughout 44 international locations in Africa.

Canon’s company philosophy is Kyosei (https://bit.ly/3x9Y11U) – ‘residing and dealing collectively for the frequent good’. CCNA pursues sustainable enterprise progress, specializing in decreasing its personal environmental influence and supporting clients to scale back theirs utilizing Canon’s merchandise, options and companies. At Canon, we’re pioneers, continually redefining the world of imaging for the larger good. By our expertise and our spirit of innovation, we push the bounds of what’s potential – serving to us to see our world in methods we by no means have earlier than. We assist convey creativity to life, one picture at a time. As a result of after we can see our world, we will remodel it for the higher.

For extra info: Canon-CNA.com

This Press Launch has been issued by APO. The content material will not be monitored by the editorial crew of African Enterprise and never of the content material has been checked or validated by our editorial groups, proof readers or reality checkers. The issuer is solely liable for the content material of this announcement.

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