On November twenty eighth, native time, the brand new technology of DONGFENG SHINE was launched at Park Hyaat Lodge in Jeddah, Saudi Arabia, and commenced to promote in all Dongfeng exhibition halls in Saudi Arabia, opening a brand new chapter for Dongfeng (www.Dongfeng-International.com) to enter the Center East market.
On the night of the occasion, Zhang Jian, director of the Center East Area of Dongfeng Passenger Autos Abroad Advertising Division, Albert Venter, director of Dongfeng Motor Company, greater than 20 media folks together with Saudi Auto and greater than 30 automotive professionals and representatives from banks and insurance coverage corporations gathered on the scene to witness the launch of Dongfeng new merchandise.
Zhang Jian, director of the Center East Area of Dongfeng Passenger Autos Abroad Advertising Division, mentioned: “The design of the brand new SHINE is sufficient to meet the expectations of energetic younger folks, and it’ll turn into a frontrunner in sports activities automobiles.”
Underneath the witness of the on-site media and company, gorgeous debut of latest fashions displaying Dongfeng Motor’s main technical energy and funky form. The brand new SHINE look is extra avant-garde, sports activities wheels and coloured calipers improve its sports activities type. The inside adopts a double-color design, the 13-inch massive central management display, and the game built-in leather-based seat + monitor brand spotlight the sports activities environment. By way of energy, the brand new SHINE is matched with 1.5T Mach energy + Gertrak DCT gold energy mixture, with a most energy of 145kW and a most torque of 300Nm. It’s outfitted with the 540 panoramic picture and BSD/DOW/RCTA clever assisted driving system in contrast with the aggressive merchandise.
Albert Venter, director of Common Motors Company, is filled with confidence on this automotive: “We imagine that the brand new SHINE might be well-liked within the Saudi market and break into a brand new world.”
Through the occasion, greater than 100 invited company participated within the take a look at drive on Jeddah Al-Hamra Corniche coastal freeway and skilled the “Racing DNA” and “Mach energy” of the brand new SHINE.
The SHINE will proceed to develop its scale of going abroad. Sooner or later, it plans to enter the markets within the Center East, comparable to Oman and the United Arab Emirates, actively form the affect of China model abroad, and present the upward energy of China model to extra abroad customers.
Distributed by APO Group on behalf of China Dongfeng Motor Business Imp.&Exp. Co. Ltd.
Firm:
China Dongfeng Motor Business Imp.&Exp. Co. Ltd
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Solar Quan
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