THE PLACE Firenze Welcomes Company to their Reimagined Property within the Coronary heart of Florence, Italy

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THE PLACE Firenze, a famend luxurious lodge nestled within the coronary heart of Florence overlooking the picturesque Piazza Santa Maria Novella, proudly declares its grand reopening following an intensive renovation. Beneath the meticulous care of mother or father group The Hospitality Expertise, homeowners the Babini Household, and Common Supervisor Claudio Meli, the lodge unveils a transformative chapter in its storied historical past, inviting friends to take pleasure in a harmonious mix of recent luxurious and timeless Florentine appeal.

Designed by acclaimed Florence-based Luigi Fragola Architectural Studio, THE PLACE Firenze was impressed by the work of Italian Renaissance architect Leon Battista Alberti, recognized notably for the beloved Santa Maria Novella Church which sits immediately throughout from the property. Drawing inspiration from the Church’s façade, vibrant shade palette, and historic location, Fragola sought to rework the property into a chic, modern respite that concurrently evokes the acquainted sense of house. Impressed by aesthetic themes all through Florentine artwork & structure, the property boasts a curated choice of work, sculptures, and décor crafted by native artisans, together with choose objects from these collaborating of their philanthropic basis, The Place of Wonders.

Public areas, akin to The Fire, Studiolo, and Glass Yard, present friends with serene environments for rest, eating, and reflection. Every house is curated with a chilled shade palette of greens and lotions, tactile supplies, and customized furnishings, creating an ambiance of tranquility and refinement. Set within the coronary heart of the property, the Glass Yard incorporates a pitched atrium that conjures a greenhouse and steeps the house in ample pure gentle. The room contains foliage compositions and wild vegetation, alongside works of Florentine artists akin to Lorenzo Brinati. Tucked away, the Studiolo room pays homage to small creative studios impressed by the fashionable “Studioli” – locations traditionally devoted to considering. The lodge’s eight suites and twelve visitor rooms are designed to evoke the consolation of a residence, adorned with elegant boiserie’s and bespoke textiles impressed by the curves of the long-lasting Piazza. With a spread of duplex to open ground plans, the lodging cater to households and impartial vacationers alike.

The property’s culinary program options an artisanal Tuscan restaurant with a chic outside terrace overlooking the Piazza di Santa Maria Novella and an intimate cocktail lounge, and rooftop offering eating and consuming experiences that mirror the sensation of being house, the place every element has been rigorously thought-about and created utilizing native components and sources.

Deeply rooted in Tuscan custom, the lodge’s culinary choices have fun the area’s wealthy, rustic gastronomy with distinctive seasonal menus created by Chef Asso Migliore, complimented by a mixology program by Meals & Beverage Supervisor, Zaccaria Media. Elements are sourced from native purveyors with conventional Italian cooking methods integrated all through, to create menu highlights such because the Il Filetto(filet of free vary Calvana beef paired with mashed truffled potatoes and bok choy) Il Pacchero(Paccheri pasta with hand minimize ragout of Grigio Casentino pork), and Il Pescato (fish of the day with potatoes, taggiasca olives, capers & tomatoes),alongside a various choice of native cheeses and cured meats. The restaurant additionally gives a singular Flambé eating expertise that options an eclectic 4-course menu ready tableside by the lodge’s culinary practitioners, offering a up to date tackle a longtime hospitality custom.

THE PLACE Firenze’s intimate cocktail lounge supplies a various menu of basic favorites & playful concoctions akin to The Prince of Florence (Alkermes Santa Maria Novella, Aurum Italian orange liqueur, Rose elixir, Champagne), and The Flavour (a twist on a Soiled Martini with black olive-home infused vodka, cherry tomato water, and further dry vermouth). As a part of its programming, the lounge additionally gives a singular Negroni expertise – a masterclass on the cocktail within the metropolis the place it was invented. Patrons get to imbibe on seven completely different negronis while studying about its evolution, historical past, and modern-day practices. The lodge’s rooftop, the Alcova, supplies an open air oasis for eating & libations overlooking Florence’s gorgeous cityscape with views of the Duomo and Santa Maria Novella.

Central to the lodge’s ethos and THE is its philanthropic basis, The Place of Wonders – a undertaking devoted to the safety, sustainment, and promotion of centuries-old traditions of Italian creativity and creative craftsmanship. Designed to maintain these traditions alive, the property’s cultural programming permits friends, by means of a donation, to take part in unique on-site visits to artisanal practices that target varied inventive types particular to the area together with weaving, scagliola, and goldsmithery. By way of the inspiration, in partnership with LAO — a well-known Florentine goldsmith college previously generally known as, Le Arti Orafe di Firenze — younger artisans collaborating in The Place of Wonders are eligible to obtain help by means of scholarships, which immediately assists in persevering with native customs and traditions. At the moment THE PLACE Firenze gives visits to 6 workshops amongst them: porcelain, scagliola, goldsmithery, glass etching, cashmere manufacturing and silver, in addition to a particular go to to the modern artwork museum the place the long-lasting Rucellai Chapel is situated.

THE PLACE Firenze is a part of The Hospitality Expertise (a.okay.a THE) – a brand new assortment of luxurious Italian properties owned and operated by the Babini Household that options three lodges in its present assortment: THE PLACE Firenze (Florence), Londra Palace Venezia (Venice), and the upcoming Borgo Dei Conti Resort (Umbria) set to debut Summer time 2024. Since buying their first property in 1938, the household has targeted on preserving historic property with architectural heritage and cultural significance. Beneath the present management of CEO Carlo Babini, The Hospitality Expertise was fashioned to unite these iconic addresses underneath one administration group and provide unparalleled service to its friends.

Resort web site


The Place Firenze di Santa Maria Novella, 7
Firenze, 50123

+39 055 264 5181


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